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Thai General Insurance Association
          4 Annual Report 2023





                                                               Message from the President of
                                                               the Thai General Insurance
                                                               Association



                                                                 In 2023, the Office of the National Economic and Social
                                                             Development Council reported that Thailand’s economy expanded
                                                             Development Council reported that Thailand’s economy expanded
                                                             by 1.9%, slowing down from the 2.5% growth rate in 2022. The
                                                             by 1.9%, slowing down from the 2.5% growth rate in 2022. The
                                                             inflation rate stood at 1.2%, supported by factors such as the
                                                             inflation rate stood at 1.2%, supported by factors such as the
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                                                             well as the continued recovery of the tourism sector. These
                                                             well as the continued recovery of the tourism sector. These
                                                             factors have contributed to the ongoing recovery trend of the
                                                             factors have  contributed to  the  ongoing  recovery  trend of the
                                                             Thai economy.
                                                             Thai economy.
                 For the overall performance of Thailand’s general insurance industry in 2023, direct premiums amounted to 284,866 million
            baht, growing by 3.9%. The insurance penetration rate (direct premiums to GDP) stood at 1.59%, while the insurance density
            (direct premiums per capita) was 4,057 baht, showing a slight increase from 2022. The key drivers for this growth included the
            recovery of economic activities, increased private sector investment driven by higher business confidence, and the resurgence
            of the tourism sector, both domestic and international, which revived economic activities. Additionally, Consumers became more
            aware of insurance and found insurance products more accessible.
                Thai General Insurance Association forecasts that the general insurance industry in 2024 will grow by 5.0-6.0%, with direct
            premiums expected to reach 299,050-301,890 million baht. This growth will be supported by the economic recovery, especially
            from the tourism sector, expansion in public and private investments, continuous growth in private consumption, and agricultural
            sector expansion. However, the Thai economy remains subject to various risks, including global financial market volatility,
            fluctuating monetary policies across countries, geopolitical issues, economic conflicts impacting international trade, as well as
            domestic political uncertainty. These factors collectively pose significant challenges for the general insurance sector in Thailand.
                In 2023, Thai General Insurance Association played a crucial role in promoting insurance as a risk management tool,
            contributing to sustainable economic stability, and building trust among all stakeholders. The association’s work focused on
            four key missions, with notable successes in the past year:
                Mission 1: Enhancing the image of the insurance industry to gain recognition at the international level, with a focus on
            social and environmental responsibility. The association worked on public relations campaigns to improve public understanding
            of general insurance and promote a positive image. It also promoted ESG (Environment, Social, and Governance) initiatives
            within the industry.
                Mission 2: Strengthening confidence and trust in the insurance industry’s role as a professional risk manager for both
            public and private sectors. The association supported the establishment of a central insurance data hub to maximize benefits
            for society and individuals. It also pushed for industry self-regulation and advocated for liberalization in certain areas. Moreover,
            the association worked with the government to implement measures promoting general insurance as a risk management tool
            to reduce the burden on the government, such as: The 2024/25 Crop Insurance Program. The Thailand Traveler Fee (TTF), or
            “land entry fee,” to provide insurance for foreign tourists traveling within Thailand. Collaboration with the Department of Land
            Transport on linking compulsory motor insurance data. Support for farmers affected by disasters using science and technology
            in crop insurance, in collaboration with the Department of Agricultural Extension and Thaicom Public Company Limited. The
            “Utilization of Insurance Bureau System Data” project, aimed at enhancing the use of data from the central insurance database
            (Insurance Bureau System: IBS).
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